July 12, 2008

NO Focus — No M-O-N-E-Y!

Allow me to be blunt and straight forward! . . . OK, thanks:  There are too many marketing / opportunity junkies in out there — too many people who jump from the “latest-greatest-hottest deal” to the next “latest-greatest-hottest deal.”

Don’t be one of them, or you’ll never achieve success in business!  “But it’s so tempting,” you say.  Yes it is.  With many a person shouting that they have “the absolute perfect opportunity, or online business model, in the history of the entire universe,”  it’s hard for even experienced entrepreneurs to not get carried away by the hype (hey, this happens to me occasionally too — so this friendly reminder serves me well also).

As a well-known industry watchdog is found of saying:  “Hype is designed to recruit you, not inform or educate you.

You should only join a company after you do your own complete due-diligence (investigate, probe, research).

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